NovaStar was founded in Xi'an in 2008 and has developed into a specialist provider of LED display control and video-processing technology. Its systems are used to manage the signal path behind LED screens in applications ranging from live entertainment and rental staging to broadcast, commercial displays and digital signage.

The company's portfolio spans synchronous LED control systems, video processors, receiving cards, point-to-point calibration and cloud-based management services. These components allow installers and operators to map displays, manage sources, maintain image consistency and monitor complex screen systems from initial configuration through live operation.

NovaStar has built an international service network and supports thousands of customers across many display markets. Its technology has been used for major events as well as permanent installations, reflecting the need for control hardware that can scale from compact screens to large, high-resolution LED systems.

On Power-Hub, NovaStar is particularly relevant to AV professionals, event technicians and display integrators selecting processors and control equipment for LED installations. The categories and products below are drawn from the live catalogue and highlight the brand's strongest areas on the store.